If you hop into a bourbon Facebook group, you are going to be hit upside the head with pictures of different bottles and odd questions from people just starting out in the bourbon world. It’s something I love to scroll through in the evenings while having a pour and see what the brain trust of Facebook has to offer.
One question last night jumped out at me and I couldn’t shake it. And even had a dream about a tasting last night.
Can you drink Maker’s Mark on the rocks?
Of course you can! Marker’s Mark is meant to be enjoyed with others and can be consumed neat, on the rocks, or in a cocktail. As long as you drink responsibly.
The comments I saw around this question echoed my opinion, but I did see some haters of Maker’s Mark bourbon. I guess that’s what bothered me since I am a big Maker’s Mark fan and it all comes back to my first experience with it and their brand.
My Maker’s Mark Experience
Right after I turned 21 years old, I went to a meeting for the American Marketing Association in Indianapolis. The keynote speaker was Rob Samuels from Maker’s Mark and he was there to talk about the relationship marketing around their Maker’s Mark Ambassador Program.
After the presentation, we had the opportunity to have some samples of Maker’s and Maker’s 46. We got to taste the differences between the two different expressions and my table had some extra samples, so we tried some of the samples neat and some of them with a piece of ice.
My verdict was this: You can drink Maker’s Mark on the rocks, neat, or just plain in a cocktail (I put mine in soda water and/or 7up).
What Is The Maker’s Mark Ambassador Program?
The Maker’s Mark Ambassador program is a unique initiative by the Maker’s Mark distillery that aims to engage and reward loyal fans of their bourbon. The program offers enthusiasts an opportunity to become official brand ambassadors and be part of an exclusive community of bourbon aficionados.
To join the Maker’s Mark Ambassador program, individuals can sign up online through the official website. The registration process typically involves providing personal information such as name, address, and date of birth. Upon signing up, participants become official Maker’s Mark Ambassadors and receive a welcome kit that includes a personalized Ambassador certificate, a booklet detailing the history and production of Maker’s Mark, and other branded merchandise.
One of the key benefits of being a Maker’s Mark Ambassador is the ability to purchase and personalize a bottle of Maker’s Mark with a custom label. Ambassadors have the opportunity to create their own unique label design, featuring their name or a personal message, which is then affixed to a bottle of Maker’s Mark bourbon. This personalized bottle becomes a cherished keepsake for many Ambassadors.
In addition to the personalized bottle, Maker’s Mark Ambassadors enjoy various perks and exclusive experiences. They receive regular updates and newsletters about new releases, events, and distillery happenings. Ambassadors may also be invited to attend special events, tastings, and tours at the Maker’s Mark distillery in Loretto, Kentucky.
Furthermore, the Maker’s Mark Ambassador program fosters a sense of community among its members. Ambassadors have access to an online forum where they can connect with fellow enthusiasts, share their experiences, and engage in discussions about all things bourbon-related. The program offers a platform for like-minded individuals to connect, learn, and appreciate the craft of Maker’s Mark together.
The Maker’s Mark Ambassador program is open to individuals of legal drinking age in their respective countries. Whether you’re a bourbon enthusiast or simply a fan of Maker’s Mark, joining the Ambassador program provides a way to deepen your connection with the brand and be part of a community of passionate bourbon lovers.