Louisville, KY, June 12, 2024 – Today, Old Forester® announces a surprise release of its most
coveted and rarest expression, President’s Choice, just in time to celebrate Father’s Day.
Bottles from several single barrels will be sold online (where shipping is legal) and at Old
Forester Distillery starting at 10 a.m. June 12.
President’s Choice dates to 1964 when former Brown-Forman President George Garvin Brown II
offered the first private single barrels to customers. That tradition continues today as Old
Forester surprises consumers with a summer release of President’s Choice.
“President’s Choice is our most sought-after product – and most people never get the chance to
buy a bottle,” said Master Taster Melissa Rift. “We’re excited to announce this special
President’s Choice release just in time for Father’s Day.”
The limited release comes from single barrels each with unique flavor profiles. The quality and
characteristics of the barrels are crucial for the 7–12-year aging process and contribute to
optimal flavor within the 105-120 proof range.
President’s Choice retails for $225.
For more information on Old Forester, please visit OldForester.com.